Posts Tagged ‘B2B

Tweet  This is a guest post by Daniel Waas of White Paper Depot. Whitepapers are one of the most effective lead generation tools available in B2B Marketing (Marketers named it #2 in the recent B2B Barometer Report). But even the most well-crafted whitepaper will fail to meet your expectations if your distribution strategy is putting [...]

Tweet  Did you know that you need to follow certain rules if you want to write the perfect white paper? Would you like to find out what these rules are? When you write a white paper, you need to mix your procedure, techniques and ideas with certain rules. These rules will help you write the [...]

Tweet  Is it necessary to write a white paper outline? Can it help you write a better white paper? The white paper outline is written after performing the research and right before writing the white paper. Even though this is considered an important step by many white paper writers, some people aren’t sure if it’s [...]

Tweet  Are you on Linkedin? Have you ever promoted your content with Linkedin? If you’re a B2B company, one of the social media sites you need concentrate promoting yourself on is Linkedin. With more than 150 million users and about 80% of them being decision makers in companies, Linkedin can be a great platform to [...]

Tweet  A white paper doesn’t have to always be used to show that your products solve a specific problem. You can also use a white paper to show the reader that your product or service is better than your competitors. Most white papers just discuss a problem in detail and then provide the ideal solution [...]

Tweet  If you want your white paper to be read completely and to help you generate leads, you need to make it reader friendly. Making your white paper reader friendly will increase its chances of generating leads. Follow the 5 tips below to make your white paper reader friendly:- 1. Easy to read: Make your [...]

Tweet  One of the many ways you can use your white paper is to get your clients contact details. Some companies use white papers, effectively, to get the contact details of potential clients and use these contact details to build relationships with their clients, while some struggle to get any contact details, thereby their white [...]

Tweet  Many people think that a white paper can just be a page or a couple of pages long. Well you can attempt to write a one or two page white paper, but it won’t be a white paper. A white paper needs to have a detailed discussion of a problem and its solution – [...]

Tweet  Today I, Mitt Ray co-hosted a webinar with Carol Tice at the Freelance Writers Den. The webinar titled “How to Write White Papers,” covers everything you need to know about what white papers are, how do companies use them, how to write them, how to get work as a white paper writer, etc. You [...]

Tweet  On Thursday, the 26th of January, 12 PM Pacific Time, I will be co-hosting the webinar How to Write White Papers at the Freelance Writers Den, with Carol Tice. This one hour webinar will cover everything you need to know about how to write white papers. It will first start off with a 15 [...]


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